Pay per click ads like that of Google Adwords is an vital part of your online marketing strategy, but how do you know if what you are doing is getting any results? It is possible to gauge how successful your Pay per click marketing tactic is with the use of a simple process that requires only access to web analytic tools and a basic understanding on how SEO and Pay per click works. Here are some simple ways to measure the effectiveness of Pay per click campaigns like Google Adwords:

1. Integ...

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